The competition was strong in the compact, hatchback segment, offering fleet operators practicality and versatility in one small package. Although the Hyundai Elantra and the Toyota Prius put up a strong fight, the Mazda3 hatchback provided functionality along with low lifecycle costs. The Mazda showed a broad range of fleet strength, outperforming its competitors in 11 out of the 24 lifecycle scenarios, earning the Vincentric Best Fleet Value in Canada award for the 2012 model year, primarily due to its low depreciation costs.